If you have spent months drafting out your latest marketing campaign and carefully choosing the perfect and most incisive language to draw your customer in to the merits of your company, there is nothing more deflating than your e-mail being unceremoniously overlooked by the intended viewer.
Our latest additions are:
- Developer Defined Variables : We have been asked by many App and game developers to increase the number of developer defined app variables. So we have. This mean you can have a mix of triggers from both the level/sub-level and variables accessed by the player. These variable may be items collected within the game or clicks used within an app. Basically anything that the user does, you can track and may a push notification for. The management of the app variables has now been given its own section of the developer user interface.
- Upversion Push Notifications : The plugin now reports on the game version which installed on the phone. In IOS 7, the phone automatically up versions the applications which reduces the players visibility of what is new in the app. So we can now send a push notification describing the new features for that version.
- Click Through Statistics : The push notification click through support has been added to measure the click through rate of your push notifications. This will be reported to you in the analytics menu within the developer panel.
- Certificates Management : The method of uploading and changing the demonstration and production certificates has been streamlined. This is now under the games menu. This allows you to add, modify and delete certificates for both Apple and Android.
Notify is based around the concept of ‘recipes’, a system that controls the frequency with which tailor-made notifications are sent to users, usually in the guise of cheat codes. This ‘context aware’ system places the needs of each single gamer above everything else and optimises their in-game engagement, providing an effective key to unlocking the increasingly fractured relationship that companies now have with their consumers, and re-awakening an invaluable trust between the two parties.